Insights

What sets Dovetail apart is our independence, integrity, positivity and broad range of experience.

Everything we do is grounded in the real world and strengthened by our whole-hearted commitment to collaboration.

And that includes sharing insights we’ve learned along the way.

How to win at Zoom

How to win at Zoom

2020’s been a year of rapid adaptation. I’ll be honest, back in March I couldn’t immediately see how we could carry on doing what we do if we couldn’t interact face to face. So much of effective collaboration is physical and sensory – we huddle round flipcharts and...

What is healthcare communications?

What is healthcare communications?

Essentially, healthcare communications is about how we get health messages across to an audience. Or, as the Healthcare Communications Association puts it, ‘healthcare communications professionals are specialists in delivering health related messages, in many...

Sharpening the saw

Sharpening the saw

In a complex healthcare environment, working together is the only way to get better. Few would disagree that effective collaboration can make a real difference, especially for patients.

Joint Working That Works

Joint Working That Works

Last month, we ran a meeting on joint working between industry and the NHS that benefits patients.

Winning best

Winning best

I spent a week in a stuffy swimming pool in Sheffield last month. Following years of poolside instruction, I had completed a tough training course, passed a written exam and practical assessment and can now call myself a British Swimming Referee.

We can be heroes

We can be heroes

There’s some way to go before pharma companies are routinely seen by the general public as heroes rather than villains, so recent data showing that trust in pharma has moderately improved has been welcomed by the ABPI.

The impact of data sharing

The impact of data sharing

With the General Data Protection Regulation (GDPR) on the horizon, the Cambridge Analytica scandal has provided a stark reminder of the importance of data protection laws.

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